Sustained and adaptive learning for doping prevention.

Making sport cleaner together - with adaptive microlearning units

Diverse learning opportunities for a clean sport

The National Anti Doping Agency (NADA) works every day to make sport cleaner and fairer. In this context, in addition to conducting doping controls, its second, equally important mission is the prevention of doping through the sustained education and communication of values. NADA’s Prevention Department is not only a point of contact for all athletes, but also for the associated organizational teams, federations and clubs. In the network TOGETHER AGAINST DOPING, NADA offers athletes and their environment advice and concrete assistance.

Want to know right now what NADA’s learning offer has to do with mandatory corporate training? Then click here.

For many years, NADA has relied on digital learning opportunities in the form of web-based training courses, which complement analog events and provide basic knowledge on how to avoid doping. And very successfully: for example, the doping prevention training has been completed a full 50,000 times in the last 5 years. Many federations and clubs even require their athletes to take advantage of NADA’s digital learning offer once a year for the active performance of their sport and to be certified.

Lack of adaptivity and continuity of learning measures

With the increase in demand for digital learning opportunities, the prevention department increasingly asked itself to what extent the learning content is really anchored in the athletes’ minds. A complex issue that presented many challenges to the use of traditional web-based training and its platforms. This is because traditional training is often designed as a one-time learning activity and is considered complete after a final test. This means that not only do many topics get forgotten, but they are also often just clicked through “for a moment” without being read. This is a fatal mistake, because learning content that has a particularly preventive effect requires greater regularity in learning. In addition, regulations or information, for example on medications, can change constantly and must therefore be communicated to the athletes on an ongoing basis. The lack of analysis and evaluation options has also made it difficult to ensure the relevance of the learning content for the athletes. Thus, NADA as well as the federations and clubs could not understand in which topics the athletes have difficulties in understanding, e.g. to design further learning measures or to optimize existing ones. In addition, there was a need for a solution that runs smoothly and stably on both mobile devices and computers, takes accessibility seriously, and of course respects users’ privacy.

The impact achieved with chunkx after only three months!

400.000 Microlearning units were processed by the athletes in this period in total

8.000 Subscribers and thus already just under 50% of the otherwise annual subscribers

Ø 57 The average number of repetitions of the 20 compulsory tasks per athlete was as follows

From one-off learning moments to sustainable learning experiences with chunkx

For an adaptive, individual and continuous learning experience, we developed together with NADA their COMMON AGAINST DOPING Academy to help athletes gain sustainable knowledge. By preparing the content in microlearning units, athletes now have the opportunity to easily and continuously repeat and deepen the content of the courses in chunkx. The special feature: The intelligent algorithm selects learning content according to user behavior, learns and combines topics that are individually relevant for each athlete. The algorithm not only repeats tasks that have been answered incorrectly, but also queries correctly answered tasks again on a user-specific basis in order to ensure the sustainable transfer of learning. We offer an additional advantage with our platform approach. From now on, NADA will be able to bundle all of its digital learning activities and enable athletes to connect various topics on a single platform. At the same time, the addition of microlearning tasks using automated content creation is straightforward and fast.

Gamified incentives such as small awards – called “chunks” – and ranking lists, in addition to stored learning objectives, provide incentives to regularly start a learning unit and discover new content of the COMMON AGAINST DOPING Academy.

"With the COMMON AGAINST DOPING academy in chunkx, we are creating a flexible learning opportunity for the clean sport of tomorrow."

Michael Behr, Leiter Prävention bei der NADA

In addition, the completed learning units of all athletes* can now be specifically analyzedby filtering key figures such as the success and dropout rate or average completed repetitions by topic tag (e.g. #bannedlist). In this way, further learning measures, for example in the form of supplementary micro-learning tasks or face-to-face seminars, can be designed and implemented. In addition to the sustainable learning success of the athletes and the relevance of the learning content, the efficient use of resources in the development of learning measures is also ensured.

Full flexibility for the athletes

The microlearning units now enable athletes to expand their knowledge from anywhere at any time and from any device: whether on the way to the next competition, on the sofa, after training or in a free minute on the weekend. In addition, they can access chunkx academies relevant to them from the subject area of sports and many others free of charge. This allows users to combine their private further education interests with other (compulsory) learning measures.

Rethinking mandatory training - also in companies

The NADA project clearly demonstrates how learning can be redefined and one-time learning experiences can be transformed into sustainable learning experiences. A change that is also relevant for many topics in the corporate context. This is because mandatory training and continuing education seminars on topics such as compliance, occupational safety, ethics and much more are also held here on a regular basis. offered, into which many scarce resources and high investments flow. Unfortunately, often without the hoped-for effect! The learning content is forgotten immediately after the training is completed and does not help the companies to achieve their sales or project goals. Adaptivity, continuity, and AI-assisted content creation are needed to future-proof workforce development. The topic of learning must be rethought: For example, learning goals should be set quarterly instead of annually, and individual learning paths should be designed from structured introductory to adaptive continuation content for employees. In addition, new communication approaches are needed that allow existing learning content to be supplemented by regular postings on current developments. We offer all this and much more to companies on their way to continuous and adaptive learning offerings. In this way, not only do the companies themselves benefit by saving resources for the creation and ensuring the sustainable anchoring of topics, but also the employees, who can learn flexibly and continuously.

Want to learn more about chunkx?

Feel free to write us and make an appointment so that we can discuss all the possibilities and questions with you.